"Women of Britain Say GO!" Postcard - WWI Recruitment Reproduction
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Military Clothing Size Guide (Click to Expand)
Military clothing sizes are listed as Height / Chest (for jackets and smocks) or Height / Waist (for trousers).
Example: 180/96 fits someone around 5'11" tall with a 38" chest.
| NATO Size (Label) | Approx Height | Chest / Waist (in) | Generic Size |
|---|---|---|---|
| 160 / 88 | 5'3"–5'5" | 34–35" | Small (S) |
| 170 / 88 | 5'7"–5'9" | 34–35" | Small (S) |
| 170 / 96 | 5'7"–5'9" | 37–38" | Medium (M) |
| 180 / 96 | 5'10"–5'11" | 37–38" | Medium (M) |
| 180 / 104 | 5'10"–5'11" | 40–41" | Large (L) |
| 190 / 96 | 6'2" | 37–38" | Medium (M) Tall |
| 190 / 104 | 6'2" | 40–41" | Large (L) Tall |
| 180 / 112 | 5'11" | 43–44" | X-Large (XL) |
| 190 / 112 | 6'2" | 43–44" | X-Large (XL) Tall |
| 200 / 120 | 6'4"+ | 46–48" | 2X-Large (2XL) |
⚙️ Sizing Tips
- The first number is your height in cm.
- The second number is your chest or waist in cm.
- Military gear is usually cut roomy for layering and movement.
- If you’re between sizes, go down for a closer fit or up for layering.
- Example: 5'11" tall with 40" chest → 180/104 (Large).
This reproduction features one of the most famous and psychologically potent images of the First World War. Originally published in 1915 by the Parliamentary Recruiting Committee, this poster was designed to use social and domestic influence to encourage men to enlist. This postcard provides a factual look at the sophisticated propaganda techniques used to mobilise the "Pals Battalions" before the introduction of conscription in 1916.
Product Specifications & Features
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Iconic 1915 Imagery: Features the classic artwork of two women and a child looking out from a window at a column of departing soldiers, symbolising the domestic support for the war effort.
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Period-Correct Typography: Faithfully reproduces the distinctive lettering and the bold "GO!" command that defined this campaign.
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Service-Issue Quality: Printed on heavy-duty, era-appropriate card stock that replicates the texture and weight of early 20th-century postal stationery.
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Historical Accuracy: Captures the emotional appeal used to link the safety of the home directly to the necessity of military service in the field.
Historical Context
This postcard serves as a primary-source record of the social pressures of the Great War:
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The Appeal to Honor: Unlike the direct appeal of Lord Kitchener, this campaign targeted the conscience of eligible men by suggesting that the women of the nation expected them to fight.
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Total War Mobilisation: Reflects the era when the "home front" was first formalised as a secondary line of the military effort.
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Propaganda Evolution: Marks a shift in recruitment strategy toward more emotional and guilt-based messaging as the initial 1914 rush of volunteers began to wane.
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Realistic Use Cases
In line with our army surplus UK standards for functional historical resources, this item is intended for:
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Historical Reenactment: A perfect "pocket filler" for those portraying Great War soldiers or civilians, often used to show a connection to home.
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Educational Instruction: A tactile tool for schools and museums to illustrate the role of gender and family in WWI recruitment strategies.
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Museum Exhibits: A cost-effective way to display high-impact wartime graphics without risking the deterioration of a fragile 110-year-old original.
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Theatrical & Film Props: Period-correct set dressing or character props for productions set in Britain between 1915 and 1918.
Condition Note: This is a high-quality modern reproduction. It is designed for active display and handling, providing a realistic look and feel where an original vintage postcard would be too fragile or rare for regular use.
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